Lesley Downing

Lesley says: “Children see the over 50s in the role of grandparents and teenagers often don’t see us at all, along with everyone else who isn’t a teenager.

“How the over 50’s are treated parallels these views – useful to a certain extent, for specific things, but often dealt with as having no real stake in day to day or the future, no real contribution to make, and with views that are out of date, so therefore not worth listening to.

Lesley sees this changing through the campaign by reaching out to older people to help, support and encourage them to be active, mentally, physically and psychologically, to maintain a presence in the here and now, and the tomorrow. And by reaching out to all other ages to showcase this positive, proactive view of ageing.